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Mar 17, 2023

Promotional Gift Selection Factors

1. Target audience: cultural background, age, preferences, habits, spending power, etc.
2. Internal conditions of the enterprise: enterprise concept and brand concept, promotional objectives, management status, planned investment funds, personnel conditions, etc.
3. Market factors: sales channels, product entry period, maturity status, geographical characteristics, etc.
4. Factors of the promotional product itself: appearance, material, craftsmanship, work quality, performance, etc.
5. Time factor: promotion timing, design cycle, production cycle, transportation cycle, seasonal characteristics, etc.
6. National policies and laws and regulations.

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