1. Target audience: cultural background, age, preferences, habits, spending power, etc.
2. Internal conditions of the enterprise: enterprise concept and brand concept, promotional objectives, management status, planned investment funds, personnel conditions, etc.
3. Market factors: sales channels, product entry period, maturity status, geographical characteristics, etc.
4. Factors of the promotional product itself: appearance, material, craftsmanship, work quality, performance, etc.
5. Time factor: promotion timing, design cycle, production cycle, transportation cycle, seasonal characteristics, etc.
6. National policies and laws and regulations.
Mar 17, 2023
Promotional Gift Selection Factors
You Might Also Like
Send Message










